Our Insights

Stay updated with the latest trends, tips, and insights from the digital world.

WordPress 7.x and 11,000 New Vulnerabilities: Why “Set and Forget” Stopped Working in 2026

WordPress now ships three major releases a year and new vulnerabilities rose 42%. Why set-and-forget fails, and what good maintenance includes.

Insights

April 2027 Is Six Months Away: How IFAs Can Turn Pension IHT Anxiety Into Booked Reviews

Unused pensions enter the IHT net in April 2027. How IFAs can build a campaign page that turns client anxiety into booked estate planning reviews.

Insights

You Built It in Lovable. Now What? The Prototype-to-Production Gap Nobody Warns You About

Built your website in Lovable? What changes between a great prototype and a production site, and why WordPress suits businesses growing through SEO.

Insights

Targeted Support Is Live: Why Banks and Pension Providers Are Now Reaching Your Prospects First

Since April 2026, banks and pension providers can offer targeted support. What it means for independent IFAs, and how your website should respond.

Services

See It Before You Buy It: What a No-Cost Homepage Prototype Actually Tells an Adviser Firm

Most website decisions are made from mock-ups. Heer builds independent IFAs and mortgage brokers a working homepage prototype at no cost & no obligation

Insights

Your Website Is a Consumer Duty Problem: Accessibility, Vulnerable Clients and the Ageing Adviser Site

Adviser websites are read by exactly the people accessibility standards exist to protect. Why WCAG 2.2 & Consumer Duty now converge on IFA and broker websites.

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